AIPC MEETING IN FRANKFURT
On 18 May 2014, the annual Sales and Marketing Summit, organised by the International Association of Convention Centres (AIPC), of which the ICE Kraków is a member, was held in Frankfurt. The meeting participants had the opportunity to acquaint themselves with newest trends in the meetings industry and to discuss their impact on the everyday operation of the sales and marketing departments in convention facilities all over the world. The participants found it very interesting to hear the voice of prospective clients, represented by business entities invited to the meeting to address the issues of change. The agenda of the AIPC Sales and Marketing Summit included lectures and workshops at which participants discussed topical issues.
The Summit was held at the new Kap Europa conference centre which will officially open on 1st June this year. The meeting with the centre’s staff was for the ICE Kraków representatives an opportunity for exchange of experience and opinions.